Managerial Econ-2nd Edition
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About Us
Luke Froeb,
Brian McCann
We wrote a managerial economics textbook (Amazon, Barnes & Noble, publisher) to teach students how to solve business problems (7 min. video), and we started this blog to help us keep up with developments that might find their way into the next edition.
Order the book bundled with the managerial economics module of MBA Primer using ISBN #: 0324675682 from iChapters.com
If your students are having problems with Java applets in the Primer, click here.
Order the book bundled with the managerial economics module of MBA Primer using ISBN #: 0324675682 from iChapters.com
If your students are having problems with Java applets in the Primer, click here.
MBA professors
Entries Related to Book Chapters
- 01: Introduction (36)
- 02: The One Lesson of Business (84)
- 03: Costs and Decisions (20)
- 04: Extent (how much) Decisions (6)
- 05: Investment Decisions: Look Ahead and Reason Back (20)
- 06: Simple Pricing (23)
- 07: Economies of Scale and Scope (3)
- 08: Understanding Market and Industry Changes (59)
- 09: How to Keep Profit from Eroding (65)
- 10: More Complex and Realistic Pricing (9)
- 11: Direct Price Discrimination (8)
- 12: Indirect Price Discrimination (7)
- 13: Strategic Games (33)
- 14: Bargaining (16)
- 15: Making Decisions With Uncertainty (35)
- 16: The Problem of Adverse Selection (21)
- 17: The Problem of Moral Hazard (44)
- 18: Aligning employee incentives with firm goals (30)
- 19: Aligning Division Incentives with Firm Goals (6)
- 20: Managing Vertical Relationships (26)
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